Our results speak for themselves.
See how focused strategy, design, and engineering turned difficult business problems into measurable growth.
Work built around outcomes
Every engagement starts with a business problem and ends with evidence that the solution worked.
Case study 01
Turning a high-traffic website into a reliable patient acquisition channel
Northstar Health. A growing healthcare platform helping patients find and book specialist care.
- Digital strategy
- UX design
- Web development
The problem
Paid campaigns were driving traffic, but a slow mobile experience and confusing booking journey caused most prospective patients to leave before making contact.
The solution
Radiant Lab simplified the booking flow, rebuilt the site on a fast Next.js foundation, and introduced clear service landing pages with reliable conversion tracking.
The results
Within 90 days of launch, more visitors completed high-intent actions while acquisition became more efficient.
- qualified leads in 90 days
- +150%
- cost per acquisition
- -42%
- mobile conversion rate
- 2.3×
“Radiant Lab kept the work tied to patient needs and commercial goals. We finally have a site we can measure and improve with confidence.”
Case study 02
Clarifying a complex product and shortening the path from demo to deal
Atlas Operations. A B2B software company replacing manual logistics workflows for distributed teams.
- Brand positioning
- Product design
- Payload CMS
The problem
The product created meaningful operational savings, but dense messaging and an inflexible marketing site made its value difficult for buyers to understand.
The solution
Radiant Lab reframed the story around buyer outcomes, designed interactive product narratives, and delivered a modular Payload CMS that the marketing team could own.
The results
Clearer positioning and faster publishing helped sales teams start stronger conversations and move qualified opportunities forward sooner.
- demo requests in 60 days
- +68%
- average sales cycle
- -31%
- faster campaign publishing
- 4×
“They made a complicated platform feel obvious without flattening what makes it valuable. Sales and marketing now tell the same story.”
Case study 03
Building a direct-to-consumer brand experience that converts
Common Ground Coffee. An independent coffee brand expanding from local wholesale into direct-to-consumer sales.
- Brand identity
- E-commerce UX
- Conversion optimization
The problem
A loyal local following did not translate online. Generic visuals, weak product education, and a difficult checkout kept first-time buyers from completing orders.
The solution
Radiant Lab created a distinctive digital identity, reorganized products around how customers shop, and optimized the mobile purchase journey from discovery through checkout.
The results
The new store converted more first-time visitors and increased the value of each customer relationship.
- online revenue in six months
- +94%
- average order value
- +27%
- repeat purchase rate
- 38%
“The new experience feels like us, but it also works much harder. Customers understand the products faster and come back more often.”
Want similar results for your business?
Tell us where growth is getting stuck. We will identify the clearest path from today’s problem to a measurable result.